The Donegal Women in Business Network had their minds set on all things web last night at their February event in the Villa Rose Hotel Ballybofey.
The world of direct marketing and selling online is a place of great opportunities but also of great complications and regulations.
Mastering the legalities, etiquette and numbers of online business were the topics of the event, which supported by Rural Enterprise Skillnet.
Rural Enterprise Skillnet has training programmes all over Donegal delivering enterprise-led training specially designed to meet the needs of businesses.
Attendees got a flavour of the training on offer from Rural Enterprise Skillnet, with two programme tutors delivering two informative talks. Solicitor Michelle McLoughlin and mentor gave an extensive guide to GDPR and E-Privacy Regulations while E-commerce Specialist Laura Gallagher shared top tips for selling online and customer satisfaction.
Within a few short hours, members came away with a wealth of knowledge on the dos and don’ts of direct marketing.
Michelle McLaughlin of M. McLoughlin & Co., Solicitors in Sligo delivered a mini-training session on data protection and compliance matters. With over 20 years of experience in the field, she had great words of caution on dealing with clients and stressed the vital importance of terms and conditions.
Michelle explained the nitty-gritty of GDPR, privacy policies and cookies in a comprehensive way and gave every attendee valuable information that they could implement in their own business.
Laura Gallagher from Burtonport, who runs beonline.ie – Donegal’s only dedicated Shopify agency – gave a snippet of the training she provides with Rural Enterprise Skillnet.
A high-quality website, transparent prices, and good customer service were among Laura’s top tips for successfully selling online.
Laura will be delivering Facebook Advertising courses with Rural Enterprise Skillnet in Ballyshannon and Gweedore in the coming weeks (call 071 9858252 or email firstname.lastname@example.org for more information). In line with this programme, she also shared key tips on Facebook followers and reach and engagement.
The ‘Selling Online’ event was an enlightening evening for attendees as they gained a greater understanding of this complex world.
If you are interested in up-skilling with Rural Enterprise Skillnet, check out their range of subsidised courses on www.ruralenterpriseskillnet.ie
International Women’s Day
The next Donegal Women in Business Network event celebrates International Women’s Day. On 6th March 2020 at the CoLab Letterkenny, the network is having an ‘It starts with local” celebration of the contribution of women in business, community and family life.
Tickets are available now from Eventbrite here: https://www.eventbrite.ie/e/it-starts-with-local-tickets-87999257147?fbclid=IwAR0ALbL9WBL5WS-gmlJbYfc1XJhfcPPvr_NXRwwHHNjX4DaZbST2x7Rl4E0